THE DROP

 How would a vodka for “provocateurs” and “scoundrels" drop their new seltzer in the UK?

From the sky of course.

(That flawed logic killed in the client meeting btw)

 
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Agency: 72andSunny

Creative Partner + Designer: Eric Rogers

Senior Creative Team: Lena Laque, Caro Hernandez

Creative Directors: Hugo Bierschenk, Dean Woodhouse