GIFT LIKE YOU MEAN IT

I was in the room when these beauties were made, so I’ll take undeserved partial credit

But I’ll take full credit for writing these around a song that made dogs howl across America 😎

Etsy liked the concept so much they ordered a bunch more for the new year. Cue different-but-still-classical-and-recognizable track

Agency: 72andSunny

Creative Partner + Designer: Eric Rogers

Senior Creative Team: Daniela Gilsanz + Ivan Whitted II

Creative Directors: Devon Hong, Ida Gronblom

Executive Creative Director: Carlo Cavallone

“Gift Like You Mean It” Director: Vincent Haycock

“Meant For You” Directors: Similar But Different